Programme Structure: Bachelor of Corporate Communication (Honours) 

Year 1

  • Co-Curriculum 
  • Communication in Interpersonal Relationships 
  • Corporate Writing I 
  • Creative Thinking and Idea Generation 
  • Elective I 
  • Elective III 
  • English for Mass Communication 
  • Fundamentals of Public Relations 
  • Integrated Marketing Communications 
  • Intercultural Communication 
  • Introduction to Mass Communication 
  • MPU1* 
  • National Language/ Other Languages 
  • Principles and Practices of Corporate Communication 
  • Public Speaking 
  • Sun Zi's Art of War and Business Strategies

Year 2

  • Applied Organisational Communication 
  • Approaches to Communication Research 
  • Corporate Branding 
  • Corporate Writing II 
  • Design Studio 
  • Elective II 
  • Entrepreneurship 
  • Ethics in Media Communication
  • Financial Communication 
  • Media and Communication Theories 
  • Media Relations 
  • Reputation Management 
  • Web Page Design

Year 3

  • Communication Law 
  • Corporate Crisis Management 
  • Event Planning and Management I 
  • Events Planning And Management II 
  • Industrial Training 
  • MPU1** 
  • Project Strategic Management and Communication

Elective I - Choose 1 course

  • Creative Writing Skills
  • English Grammar in Context 
  • English Pronunciation and Speaking 
  • English Vocabulary

  • Elective II - Choose 1 course

    • Fundamentals of Psychology 
    • Introduction to Sociology 
    • Social Psychology 
    • Understanding Politics: State, Nation and Government

  • Elective III - Choose 1 course

    • Digital Photography 
    • Visual Communication

National Language/Other Language - Choose 1 course

  • Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
  • Communication Tamil For Health Sciences
  • Introduction to French
  • Introduction to German Language
  • Introduction to Japanese
  • Introduction to Korean
  • Introduction to Tamil Language
  • Introduction to Thai Language

  • MPU 1* - Choose 1 course

    • Hubungan Etnik - For Local Students
    • Malaysian Studies 3 - For International Students

  • MPU 1** - Choose 1 course

    • Bahasa Melayu Komunikasi 2 - For International Students
    • Tamadun Islam dan Tamadun Asia (TITAS) - For Local Students

Co-curriculum - Choose 1 course

  • Art, Craft, and Design
  • Arts and Cultural Performance
  • Business Plan Writing & Preparation
  • Community Project
  • Critical Thinking, Creative Thinking and Problem Solving
  • Language, Culture and Social Study Aboard
  • Leadership and Teambuilding
  • Managing Personal Finance
  • Music Performance
  • Management of Sports Activity
  • Oral Communication
  • Social Entrepreneurship Project
  • Study Soft Skills and/or Life Skills Abroad
  • Team Work and Collaborative Project
  • Work Ethics and EQ

Please note that this is an indicative list of courses for general reference only. The programme structure and course sequence plan may be subject to change without notice. It is therefore important to check with UTAR staff on the current programme structure at the time of enrollment. For existing UTAR students, kindly refer to UTAR portal.